Welcome to Greenlight's media centre run off the new GOSSIP platform

GOSSIP is: Greenlight’s Online Search and Social Interaction Platform, and provides a home for all of our media assets – press releases, videos, Twitter and blog posts, guides, surveys, forums, polls, widgets, graphics, podcasts, promotions and much more.

Press

‘Last minute holidays’ make up almost 3% of consumer online searches for a break

Greenlight's latest quarterly holiday search data reveals the term ‘last minute holidays’ accounted for almost 3% of a total of 4.4 million searches made on Google UK for holidays, in May. The findings come on the back of news reports that travel firms have seen last-minute bookings for summer holidays drop due to the hot weather, with some tour operators saying they might be forced to discount packages if the heatwave continues for another week. Others have speculated the weather could have the same impact on the industry as that of the 2010 ash cloud.

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Greenlight's very own ice cream machine! The race is on to see who can get the best twirl!

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Blog Posts

Integrated search and digital strategies a MUST in a competitive multi-channel and multi-device marketplace

A fully Integrated digital search strategy is a difficult thing to achieve but is a must for all digital marketers in a competitive multi-channel and multi-device marketplace. The siloed approach needs to change and needs to be driven from the top. C-level employees need to realise that to deliver an integrated strategy, all departments need to be aligned to work towards the business’s goals. To really embrace it, a business needs to be ambitious and courageous.

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A team of 28 Greenlighters ran 5.6km round Battersea Park on 11/07/13 to raise money for Fitzrovia Youth in Action - a charity working in youth engagement

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The Content King abdicates and it’s Presentation that takes the crown

Content marketing signals a new way of presenting content, not a totally new way of writing, video capturing or researching. We are now acting as storytellers. The new approach to content demands, by its very nature, that we aim high, positioning our brands within the proximity of those who can continue the story for us in a way in which Google favours – through journalists and influencers.

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Just ONE more day to go until 28 Greenlighters take on a 5.6km run in aid of Fitzrovia Youth in Action charity - Take a look at our page, every donation counts! http://www.justgiving.com/teams/GreenlightRunForYouth

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Just ONE more day to go until 20 Greenlighters take on a 5.6km run in aid of Fitzrovia Youth in Action charity - Take a look at our page, every donation counts! http://www.justgiving.com/teams/GreenlightRunForYouth

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Press

Pet Insurance searches outperform those for Health Insurance

There were more searches made online for pet insurance than for health insurance, reveals Greenlight's latest quarterly insurance report. Little wonder consumers are shopping around and looking online for the best deals particularly in light of recent news reports about the cost of vet treatments rising and those of the average pet insurance policy having gone from £166 to £223 over the past five years.

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